3 Marketing Mistakes That Are Costing You Thousands

What if the reason you're not attracting better clients has nothing to do with the quality of your work?

I recently put out a brief for a personal brand refresh and received 16 applications within 24 hours. Looking through them from a client's perspective, I spotted three common mistakes that could be costing talented creatives thousands in lost opportunities.

In this episode of the Creative Courage Podcast, I break down:

• Mistake #1: Proposing on the first date — Why asking prospects to book a call too early could be killing your enquiries, and what to do instead.

• Mistake #2: Being too broad — How to position yourself as the obvious choice without limiting the type of creative work you do.

• Mistake #3: Relying on your portfolio — Why beautiful work isn't enough to win high-value clients, and how to create case studies that actually sell.

I'll also share practical ways to communicate your value, build trust and turn more of the interest you're already getting into genuine opportunities.

If you're a freelancer or creative studio owner looking to attract better clients and win higher-value projects, this episode is for you.

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